Brand created

wbhk

brand.created

A brand was created; data.object contains the Brand, redacted of raw EIN/PII (ein_last4 only, sole-prop mobile masked) — fetch GET /brands/{id} for full data.

Payload

An immutable event. brand.* events carry a redacted object (no raw EIN/PII) — fetch the resource with your key for full data.

string

required

object

const

enum

required

Allowed:

type

string

enum

required

All webhook event types. GET /event-types returns this catalog with descriptions.

api_version

string

subaccount_id

string | null

data

object

required

request

object | null

mode

string

enum

required

Allowed:

created_at

date-time

required

Response

200

Return any 2xx within 10 seconds to acknowledge receipt. Failures retry at 1m, 5m, 30m, 2h, 6h, then every 12h up to 72h.